Gary Williams Jr. is a storyteller at his core—shaping narratives that resonate, reveal, and redefine culture. With two decades of experience, he’s built a career turning ideas into movements and moments into meaning. As co-founder of the award-winning Creative Theory Agency, Gary helps brands tell stories that not only connect with communities—but come from them. A former award-winning photographer, his lens has simply shifted—from capturing images to crafting larger narratives rooted in identity, purpose, and impact. Named to the 2023 Essence Power 40, Gary’s work lives at the intersection of creativity and strategy, always anchored in truth. Whether he’s building campaigns, leading teams, or guiding global brands, Gary believes in the power of storytelling to move people—and the culture—forward.

Tamon is a strategic marketer and cultural storyteller with a decade of experience shaping content that resonates. In 2015, he co-founded Creative Theory Agency alongside Gary Williams Jr. — a culture-first creative agency that builds inclusive narratives for some of the world’s most influential brands, including Google, Meta, YouTube, Nike, and Amazon. Known for blending strategy with emotion, Tamon leads campaigns at the intersection of culture and creativity, always with a focus on impact. Under his leadership, Creative Theory has earned industry recognition, including AdAge’s Small Agency of the Year (2020), Webby and Shorty Awards (2023 & 2024), and a consistent reputation for groundbreaking work. A lifelong learner, Tamon holds an MBA (2015) and has earned executive certificates in digital strategy from both Harvard and Dartmouth. He was named AdAge 40 Under 40 (2024) and Adweek 50 (2024), recognizing his influence in shaping the future of brand storytelling.

Robin Bronk is the CEO of The Creative Coalition (www.thecreativecoalition.org), the leading nonprofit, nonpartisan, 501(c)(3) charity arm of the entertainment industry. Founded in 1989 by Alec Baldwin, Christopher Reeve, Susan Sarandon, Ron Silver, and other prominent members of the entertainment industry, The Creative Coalition is dedicated to maximizing multi-platforms of the entertainment industry behind issues of public importance. Since being appointed to the position in April 2010, she has exponentially grown The Creative Coalition’s operating budget by designing and instituting corporate sponsorship programs and cause marketing opportunities, in particular for the film industry. Ms. Bronk has spearheaded the organization’s most successful advocacy and cause campaigns that have mobilized a renowned sector of the nation's leaders in the arenas of entertainment, arts, letters, business, policy, community leadership, and the media. She directed many of the most sought-after and effective programs and events in the entertainment industry including award-winning PSA campaigns, coalition building, cause-related marketing campaigns, and policy/legislative advocacy and grassroots campaigns. Under her leadership, The Creative Coalition’s signature programs include the Spotlight Initiative to Support the Art & Craft of Independent Film, New York Business Leader Task Force on Runaway Production, and Moviemaker Mentors, Reel Life vs. Real Life Series, among others. Ms. Bronk created the Spotlight Initiative, a division of The Creative Coalition that produces and supports films with messages important to domestic and global agendas. Through the Spotlight Initiative, Bronk has created partnerships with leading independent film distributors and producers including Amazon, A24, Focus Features, Samuel Goldwyn Films, Participant Media, Baltimore Films, Open Road Films, Showtime, and Roadside Attractions, among others. Ms. Bronk is an author and public speaker, and produced the feature film, Poliwood, directed by Academy Award-winner Barry Levinson that aired on Showtime. She speaks at colleges and universities as well as the Cannes, Sundance, Toronto, and Tribeca film festivals. She serves as spokesperson for The Creative Coalition and frequently speaks on the role of the entertainment industry in public advocacy campaigns. She has been featured in The New York Times, Wall Street Journal, International Herald Tribune, Los Angeles Times, People, Boston Globe, and The Washington Post, among other leading newspapers. She is also a frequent guest commentator for MSNBC, Fox, CNN, and other broadcast and digital news outlets as well as a frequent contributor to The Huffington Post.